set up google analytics annotations for google updates

Set up Google Analytics annotations to display Google updates – View search engine

Because Google releases more information about when updates will take place, you should consider it a good practice to flag this information into your Google Analytics account.

With the use of annotations, you now get a visual guide in the Google Analytic reports to help you understand whether you have been negatively or positively affected by the updates made to the Google algorithm. But you can also use this to mark other important events for when changes have been made to your website.

how to set up annotations in Google Analytics for Google updates

Source: Google Analytics

A manual in four steps to make an annotation

  1. Click on the small downward pointing triangle of each chart type report.

set up annotations in Google Analytics

Source: Google Analytics

2) Click on the "+ Create new annotation" button.

create a new annotation in Google Analytics

Source: Google Analytics

3) Fill in the small form, select the date of the Google update and a small note that makes clear which update / change has taken place.

4) And last but not least, press "Save".

You can set your annotations as private or shared (only if you have collaborative access to the Google Analytics account, you can select shared annotations).

Twitter announcement from Google Search Liaison Team about core update

Source: Twitter.com

When Google released the June core update, the Google Search Liaison team announced the update in advance via Twitter. This is the first time they have ever done this. You can use this in the future by adding Google annotations in advance, so you can see if there is a negative or positive effect on your organic traffic from Google.

The ability to add annotations with a date set in the future can be particularly useful if you know that a Google update is going live, or if your development team is about to make their weekly change at 4:19 PM on a Friday.

How to add annotations for future Google updates

  1. Go to the admin section of your Google Analytics account
  2. Select the correct view in the left-most column
  3. Select & # 39; Annotations & # 39; under & # 39; Personal tools and resources & # 39 ;.
  4. Click on & # 39; + New annotation & # 39; at the top of the table
  5. Enter the date of the Google update / change. You will now see that you can now select a date in the future
  6. Add descriptive text about the change / update
  7. Choose the type of visibility – private or shared
  8. Click & # 39; Make Annotation & # 39;

set up annotation for Google Analytics

Source: Google Analytics

List of Google updates to add annotations from Google Analytics

Site Diversity Update – June 6, 2019

Nuclear update from June 2019 – June 3, 2019

Indexing Bugs – 23 May 2019

Deindexing bug – April 5, 2019

Core update from March 2019 – March 12, 2019

19 results SERP & # 39; s – March 1, 2019

March 1, Google Search Algorithm Ranking Update – Unconfirmed (SER)

Unnamed update – November 29, 2018

Unnamed update – October 15, 2018

Unnamed update – September 10, 2018

Medic Core update – August 1, 2018

Chrome security warnings (full site) – July 24, 2018

Unnamed update – July 21, 2018

Mobile speed update – July 9, 2018

Video carousels – 14 June 2018

Unnamed update – May 23, 2018

Snippet Length Drop – May 13, 2018

Unnamed core update – April 17, 2018

Mobile-First Index Roll-out – March 26, 2018

Zero result SERP test – March 14, 2018

Brackets Core Update – March 8, 2018

Unnamed update – February 20, 2018

Maccabees update – December 14, 2017

Increase snippet length – November 30, 2017

Unnamed update – November 14, 2017

Featured Snippet Drop – October 27, 2017

Chrome security warnings (forms) – October 17, 2017

Unnamed update – September 27, 2017

Google Jobs – June 20, 2017

Unnamed update – May 17, 2017

Google Tops 50% HTTPS – April 16, 2017

Fred (Unconfirmed) – March 8, 2017

Unnamed update – February 6, 2017

Unnamed update – February 1, 2017

Intrusive interstitial punishment – January 10, 2017

Unnamed update – December 14, 2016

Unnamed update – November 10, 2016

Penguin 4.0, phase 2 – October 6, 2016

Penguin 4.0, phase 1 – September 27, 2016

Penguin 4.0 – 23 September 2016 announcement

Image / Universal Drop – September 13, 2016

Possum – September 1, 2016

Mobile friendly 2 – 12 May 2016

Unnamed update – May 10, 2016

AdWords Shake-up – 23 February 2016

Unnamed update – January 8, 2016

RankBrain * – October 26, 2015

Panda 4.2 (# 28) – July 17, 2015

The quality update – 3 May 2015

Mobile update AKA "Mobilegeddon" – April 22, 2015

Unnamed update – February 4, 2015

Pigeon expands (UK, CA, AU) – December 22, 2014

Penguin Everflux – December 10, 2014

Pirate 2.0 – October 21, 2014

Penguin 3.0 – October 17, 2014

In The News Box – October 1, 2014

Panda 4.1 (# 27) – September 23, 2014

Authorship removed – August 28, 2014

HTTPS / SSL update – August 6, 2014

Pigeon – July 24, 2014

Drop of the author photo – June 28, 2014

Payday loan 3.0 – 12 June 2014

Panda 4.0 (# 26) – May 19, 2014

Payday loan 2.0 – May 16, 2014

Unnamed update – March 24, 2014

Page layout # 3 – February 6, 2014

Authorship – December 19, 2013

Unnamed update – December 17, 2013

Unnamed update – November 14, 2013

Penguin 2.1 (# 5) – October 4, 2013

Hummingbird – August 20, 2013

In-depth articles – 6 August 2013

Unnamed update – July 26, 2013

Expansion of knowledge graph – July 19, 2013

Panda Recovery – July 18, 2013

Multi-week update – 27 June 2013

Panda Dance – June 11, 2013

Penguin 2.0 (# 4) – May 22, 2013

Domain Crowding – May 21, 2013

Phantom – 9 May 2013

Panda # 25 – March 14, 2013

Panda # 24 – January 22, 2013

Panda # 23 – December 21, 2012

Expansion of knowledge graph – 4 December 2012

Panda # 22 – November 21, 2012

Panda # 21 – November 5, 2012

Page layout 2 – 9 October 2012

Penguin # 3 – October 5, 2012

65-pack August / September – 4 October 2012

Panda # 20 – September 27, 2012

Exact-Match Domain (EMD) update – September 27, 2012

Panda 3.9.2 (# 19) – September 18, 2012

Panda 3.9.1 (# 18) – August 20, 2012

7-results SERP & # 39; s – August 14, 2012

86-pack June / July – 10 August 2012

DMCA Penalty (& # 39; Pirate & # 39;) – August 10, 2012

Panda 3.9 (# 17) – July 24, 2012

Link Warnings – July 19, 2012

Panda 3.8 (# 16) – June 25, 2012

Panda 3.7 (# 15) – June 8, 2012

Package from May 39 to June 7, 2012

Penguin 1.1 (# 2) – May 25, 2012

Knowledge Chart – May 16, 2012

52 April package – 4 May 2012

Panda 3.6 (# 14) – April 27, 2012

Penguin – April 24, 2012

Panda 3.5 (# 13) – April 19, 2012

Parked domain bug – April 16, 2012

50-pack for March – 3 April 2012

Panda 3.4 (# 12) – March 23, 2012

Video about search quality – March 12, 2012

Venice – 27 February 2012

40-pack (2) – 27 February 2012

Panda 3.3 (# 11) – February 27, 2012

17 February package – 3 February 2012

Ads above the fold – January 19, 2012

Panda 3.2 (# 10) – January 18, 2012

Search + Your World – January 10, 2012

January 30 package – January 5, 2012

December 10 package – December 1, 2011

Panda 3.1 (# 9) – November 18, 2011

10-pack with updates – November 14, 2011

Freshness update – November 3, 2011

Query coding – 18 October 2011

Panda "Flux" (# 8) – October 5, 2011

& # 39; Small & # 39; Google Panda update on November 18 (SEL)

Panda 2.5 (# 7) – September 28, 2011

516 Algo Updates – September 21, 2011

Pagination elements – September 15, 2011

Extensive sitelinks – 16 August 2011

Panda 2.4 (# 6) – August 12, 2011

Panda 2.3 (# 5) – July 23, 2011

Google+ – June 28, 2011

Panda 2.2 (# 4) – June 21, 2011

Schema.org – June 2, 2011

Panda 2.1 (# 3) – May 9, 2011

Panda 2.0 (# 2) – April 11, 2011

The + 1 button – March 30, 2011

Panda / Farmer – 23 February 2011

Attribution Update – January 28, 2011

Overstock.com Penalty – January 1, 2011

Negative assessments – December 1, 2010

Social signals – December 1, 2010

Direct examples – 1 November 2010

Google Instant – 1 September 2010

Brand update – August 1, 2010

Caffeine (roll-out) – 1 June 2010

May Day – 1 May 2010

Google Places – April 1, 2010

Real-time search – December 1, 2009

Caffeine (Preview) – August 1, 2009

Vince – 1 February 2009

Rel-canonical Tag – 1 February 2009

Google Suggest – August 1, 2008

Dewey – April 1, 2008

2007 updates

Buffy – 1 June 2007

Universal search – 1 May 2007

False alarm – December 1, 2006

Additional update – November 1, 2006

Big Daddy – December 1, 2005

Google Local / Maps – October 1, 2005

Jagger – October 1, 2005

Gilligan – September 1, 2005

XML Sitemaps – 1 June 2005

Personalized search – 1 June 2005

Bourbon – 1 May 2005

Allegra – 1 February 2005

Nofollow – January 1, 2005

Google IPO – August 1, 2004

Brandy – 1 February 2004

Austin – January 1, 2004

Florida – November 1, 2003

Additional index – 1 September 2003

Fritz – July 1, 2003

Esmeralda – 1 June 2003

Dominic – 1 May 2003

Kassandra – April 1, 2003

Boston – February 1, 2003

1st documented update – 1 September 2002

Google Toolbar – December 1, 2000

Source: moz.com

And remember

By adding annotations to your Google Analytics account, you can generally see more clearly whether you have been affected by Google updates.

Paul Lovell is an SEO consultant and founder at Always Evolving SEO. It can be found on Twitter @_PaulLovell.

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